Lionsgate Acquires Hasbro’s eOne Movie and TV Manufacturing Firm for $500 Million


Lionsgate, a serious leisure firm, has lately accomplished its acquisition of Hasbro’s Leisure One (eOne) movie and TV manufacturing firm in a deal value $500 million. The transaction, which has been within the works since final November, is anticipated to be finalized by the top of the 12 months.

Hasbro, a famend toy and leisure firm, made the choice to promote its eOne belongings to streamline its operations and concentrate on its branded leisure technique. As a part of the sale, eOne’s TV and movie divisions that don’t instantly assist Hasbro’s core branded IP will likely be transferred to Lionsgate. Nevertheless, Hasbro will nonetheless retain the aptitude to supply animation, digital shorts, scripted TV reveals, and theatrical movies associated to its core mental properties.

The sale features a extremely proficient staff of staff and a content material library boasting practically 6,500 titles. Among the many lively productions being offered are common non-Hasbro owned franchises like “The Rookie,” “Yellowjackets,” and “Bare and Afraid.” Moreover, the eOne unscripted enterprise, together with sure Hasbro-based reveals corresponding to “Play-Doh Squished,” can also be a part of the acquisition. Moreover, the deal encompasses Hasbro’s curiosity within the Canadian movie and TV operations of eOne Canada Restricted.

In a press launch, Hasbro’s CEO, Chris Cocks, expressed satisfaction with the profitable conclusion of the method and highlighted how the sale aligns with their strategic targets. He praised Lionsgate’s administration staff for his or her experience within the leisure trade and their means to drive worth. Cocks additionally expressed pleasure concerning the partnership with Lionsgate and their collaboration on a film adaptation of the traditional board sport “Monopoly.”

Emphasizing their ongoing dedication to leisure, Cocks assured that Hasbro will proceed to create content material based mostly on their intensive portfolio of owned manufacturers. They intend to deliver new and unique concepts to life, catering to varied elements of their enterprise blueprint, together with toys, publishing, gaming, licensed shopper merchandise, and location-based leisure. As a part of the deal, Hasbro plans to transition to an asset-lite mannequin for future live-action leisure, relying extra on licensing and partnerships with choose co-productions.

It’s value noting that this acquisition comes virtually 4 years after Hasbro’s preliminary announcement to amass eOne in an enormous $3.8 billion deal again in August 2019. Nevertheless, some key properties, corresponding to “Transformers,” “Dungeons & Dragons,” “Magic: The Gathering,” “Peppa Pig,” “My Little Pony,” “Energy Rangers,” “Play-Doh,” “Monopoly,” and “Clue,” had been excluded from the sale and can proceed to be a part of Hasbro’s portfolio shifting ahead.